Digital Marketing
We make your Practice famous online.
About 85% of the customers do the online research before going for a service and the same applies for the healthcare services as well. In today’s era, it is important to dominate the search engines and be found by the patients easily so that your services can reach masses. We understand the competition and the challenges faced by the clinics and hospitals and do have the proven marketing strategies and technology to provide you the effective solution.
The internet is becoming the town square for the global village of tomorrow. – Bill Gates
Each Client has a unique story and therefore, we customize their digital marketing plan after a detailed environmental scan of the business process right from deliberate scoping to intelligent execution. We are disciplined in our approach of regular strategies to make our clients stand out in their market.
Patient Acquisition Activities
We have thoroughly analyzed the digital marketing strategies helpful in patient Acquisition and our Patient Acquisition related Marketing activities include mainly:
- Website Design and Development
- Website SEO optimization for existing websites
- Content Marketing
- Search Engine Optimization
- Online Reputation Management
- Referral Marketing
- Sponsored Ads
Brand Building
Building a brand is important to make your set of services noticed under the umbrella of your established brand. Therefore, branding can be done to make your clinic/hospital popular through following activities:
- Social Media Marketing Strategies
- Custom Branding Strategy and Execution
- Building the network
- Brand Loyalty strategies
Patient Relationship Success
Engaging the patient is crucial part of the digital marketing which will help the patients feel familiar with the brand and build the long lasting trust. Our activities under this domain include:
- Multiple-Question Surveys
- Appointment Scheduling
- Appointment Confirmation Notifications and Reminders
- Patient Satisfaction Insights
- AI-Based Patient Sentiment Analysis
- Regular Webinars with patients
- Online Suggestion Box
- Newsletters and SMS notifications for new services availability
Patient Retention Activities
Retaining existing patient through digital marketing can lead to long-lasting relationship with them and can bring a lot of business accounting to the underlying trust built in prior interactions with the patient. Our Patient retention related digital marketing activities include mainly:
- Patient Satisfaction Surveys
- Patient Recovery Strategies
- New Services Marketing and Feedback System
- Communication and Engagement strategies
- Timely follow ups
- Data analytics and AI based patient retention programs